Sustainability Learning Community: East Meets West on Sustainability: How Chinese Manufacturers and Western Toy

Date: Tuesday, August 18, 2026
Time: 7:00 PM China | 7:00 AM Los Angeles | 10:00 AM New York
Cost: Free to members only

Western toy brands want to adopt more sustainable materials but navigating what's actually available, feasible and scalable within existing manufacturing ecosystems is a real challenge. Women in Toys, Licensing & Entertainment (WiT) invites you to join a candid conversation bringing together Western brands and Chinese manufacturing leaders to explore what sustainable toy production looks like today and where the industry is headed next.

Inspired by the WiT Sustainability Learning Community, this session offers a rare opportunity to hear directly from both sides of the supply chain.

What You'll Learn

• What sustainable materials and solutions Chinese factories can deliver today
• Common barriers brands and manufacturers face when implementing sustainability initiatives
• How to effectively collaborate to drive meaningful progress
• The realities of recycled and bio-based plastics including material selection and certification
• Which solutions are ready to scale now and which require longer-term investment
• Emerging trends shaping the future of sustainable toy production

Who Should Attend
Professionals across all functions and career stages who are interested in sustainability, innovation, product development, sourcing, supply chain practices, brand strategy and creating positive environmental and social impact.

Featured Speakers:

• Sandra Sierra, Head of Sustainability, Jazwares
• Jing Tan, Owner, Dongguan MeiDa Plastic Products Co.,Ltd
• Allen Huang, Owner, Lianyungang Binli Plush Manufacture Co.Ltd
• Richie Huang, Owner, Shantou Qunlong Co.,Ltd.

Moderated by:

• Ruijie Van der Made-Niu, Founder, New Vision Sourcing
• Sharon Keilthy, Founder, Jiminy Eco Toys

About WiT Learning Communities
Introducing a new way to engage with fellow WiT members based on specific topics close to our industry, WiT is debuting Learning Communities. We know our diverse membership champions a variety of issues professionally and personally, and these Learning Communities will create an opportunity for members to connect based on a shared interest regardless of geographical location. Interested in creating a Learning Community? Start the conversation: info@womenintoys.com