TikTok for Toy Marketers: Tools & Tips for Viral Success

Presented by: Alexa Westerfield

Have you been wondering what all the hype of TikTok is about and whether you should get started on this viral platform? Join us for the "Tiktok for Marketers" webinar hosted by Alexa Westerfield of Swell Creative Media. Alexa will shares what all the TikTok hype is about, how it is transforming consumer behavior, and the opportunities toy brands have for discovery and community building. Toy industry professionals who are looking to level up their video efforts and connect with their consumers in an authentic way will find this webinar helpful in planning their 2021 marketing strategy.

Key Takeaways:

• An understanding of the nature of the app and why it's gaining attention
• Benchmark toy brands/examples to keep an eye out for
• The basics to getting started on TikTok
• How to create a simple strategy that's the right fit for your business